Dazed Covers Gorillaz Digital Multiverse By Susan McLean

Gorillaz fictional multiverse pushed the boundaries of what made a band 'real' or not. Dazed posted a nice little write up on the Gorillaz empire, read it here. 

Also, for posterity, watch their episode of MTV Cribs here:

Finally, check out our recent post about how Gorillaz challenged genre norms.